Limitless Van
Branding + Website Design
Limitless Van is a company based out of North Bonneville, WA. They specialize is converting cargo vans to fit their customers outdoor lifestyles. The project breif required branding & a website where customers can place orders, buy custom products.
Limitless Van Branding
Conceptualize
Researched competition, studied their product and services, and asked for websites they liked. Pen to paper I started sketching basic shapes, exploring what worked and didn’t. Provided three directions to choose from.
Logo concept 2 of Limitless Van branding.
Logo concept 1 of Limitless Van branding.
Logo concept 3 of Limitless Van branding.
Logo concept 2 of Limitless Van branding.
Fine Tune
After they chose the logo concept they liked, we focused on color palettes, complimentary font types, and real-life application. After viewing different examples, we decided that a simple black & white color scheme elevated the brand and allowed their product to shine.
Delivery
Approval was received and three formats were created to accommodate different online ratios: vertical, horizontal, and icon. Vector & bitmap formats were provided. Final files were sent by link through email.
Square ratio logo version.
Icon logo version.
Rectangle ratio logo version.
Square ratio logo version.